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Marketing-Cloud-Email-Specialist Practice Exam & Marketing-Cloud-Email-Specialist Reliable Exam Sample

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The benefits of obtaining the Salesforce Marketing Cloud Email Specialist certification include enhancing an individual’s career opportunities and earning potential, gaining recognition as a Salesforce Marketing Cloud Email Specialist, and demonstrating a commitment to professional development and staying up-to-date with the latest email marketing best practices. Salesforce Certified Marketing Cloud Email Specialist certification can help individuals stand out in a competitive job market and increase their chances of landing a job in the email marketing or marketing automation field.

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Salesforce Certified Marketing Cloud Email Specialist Sample Questions (Q94-Q99):

NEW QUESTION # 94
A company has one million subscribers. The company has a Master data extension that contains information about its subscribers, such as Email Address, Physical Mailing Address, Phone Number, and Loyalty information. There are 40 fields in the data extension. The data is used for multiple daily email campaigns.
How should the data be updated?

A. A scheduled automation to import a nightly file of updated or changed records.
B. A scheduled automation to import a file containing all of their subscribers.
C. A file drop automation to execute an import every time a record is updated or added.
D. A scheduled automation to occur every 15 minutes to ensure the data is current.

Answer: B

NEW QUESTION # 95
EXAM Question: Describe Global legal compliance guidelines. CAN-SPAM (Controlling the Assault on Non-solicited Pornography and Marketing Act). CAN-SPAM act requires that commercial emails: (Choose 6)

A. Include your Physical mailing address
B. Honor Opt-out within 5 days and unsubscribe must be operational indefinitely.
C. Honor Opt-out requests within 10 days and unsubscribe must be operational for 30 days.
D. Accurately identify the sender in header info.
E. CAN-SPAM can be ignored.
F. ID message as advertisement unless you have opt-in from subscriber
G. Use a subject line that accurately represents the email.
H. Provide a mechanism to opt-out.

Answer: A,C,D,F,G,H

NEW QUESTION # 96
Northern Trail Outfitters (NTO) wants to include specific content for its most engaged customers and different content for its least engaged customers.
Which Journey Builder activity should NTO use?

A. Engagement Split
B. Scoring Split
C. Frequency Split

Answer: B

NEW QUESTION # 97
A marketer for Northern Trail Outfitters (NTO) needs to dynamically update the sender name and email address based on the sales representative associated with the account. The data is stored in two separate data extensions.
Which two tools should the marketer use? Choose 2 answers

A. AMPscript Lookup
B. Personalization Strings
C. Sender Profiles
D. Delivery Profiles

Answer: A,D

NEW QUESTION # 98
What are 2 ways to improve deliverability?

A. Add how they subscribed to the list at the bottom of the email
B. Buy an email list from a trusted source
C. Add your company's name to the subject line
D. Make the From Name and Address recognizable

Answer: A,D

NEW QUESTION # 99
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